The Means to Inspire Greatness is Hiding in Plain Sight
Shared stories unite business leaders, employees, and customers. The most powerful stories convey what people care most about, draw us in, and make us care too. They can even make us feel like family. Every business has stories. Stories with the potential to improve quality, efficiency, and effectiveness—to inspire greatness. When broadly shared, these stories make customers, employees, and leaders proud. They make us part…